Friendzy
An AI-powered recruiting tool, reimagined from the ground up
We partnered with Friendzy to develop a brand and website that matched the disruptive nature of their product. With sharp messaging, a high-converting site, and a visual identity built for credibility and conversion, we helped transform Friendzy from a smart idea into a standout recruiting platform.
Friendzy – AI Recruiting Platform Branding & Website | Aprycot
They came to us with a powerful AI recruiting engine but no brand or strategy to support it. Our challenge was to create a system that earned trust fast, communicated clear value, and converted leads—all on a lean timeline.
We led with strategy and delivered with precision
We ran market research to define the audience and shape the messaging, then built a sleek visual identity and website that communicated authority. The new design system is bold, modern, and built for scale, reflecting Friendzy’s promise of fast, low-cost, high-quality hiring.
A site built to perform—not just exist
From clear call-to-actions to simplified explanations of how the AI platform works, every section of the site was designed to drive conversions. The result is a streamlined digital experience that positions Friendzy as the intelligent alternative to traditional job boards.
A launch-ready brand with an engine built to scale
Friendzy now has a scalable brand, website, and story that align with the product’s value and make it easy to grow. The refreshed platform delivers clarity, credibility, and momentum—setting them up for growth, investment, and market adoption.
